1 Billion FitLine Products Sold - Trust, Quality, and a Proven Track Record

Since its founding over 32 years ago, PM-International has focused on developing nutritional supplements and beauty products designed to improve everyday life quality. The FitLine brand stands as proof of this commitment. Customers across the globe – many of them loyal for years, some since the very beginning – continue to choose FitLine because they trust its safety and quality.

FitLine products are likewise used and recommended by more than 1,000 professional athletes and sports organizations worldwide, including internationally recognized sports bodies and elite athletes from tennis, football, and basketball. In the UK and beyond, athletes rely on FitLine to support performance, recovery, and everyday nutritional needs – a testament to the brand’s reputation and proven track record.

Rolf Sorg, the CEO & Founder of PM-International, underlined the significance of this achievement: “One billion products sold means one billion individual decisions to trust FitLine. Each purchase represents a customer choosing quality, science, and reliability – day after day, year after year.” Only a few brands in the health and wellness sector can claim such sustained loyalty on a global scale.

Importantly, this milestone is the outcome of long-term reflection and continuous product development. FitLine products are manufactured to the highest standards and supported by the company’s exclusive Nutrient Transport Concept (NTC®), which focuses on delivering nutrients when they are needed, where they are needed – to the cellular level from inside and outside. This scientific approach has been a cornerstone of the brand’s success and differentiation in a highly competitive market.

PM-International is a financially strong, globally established company with sales reaching around $4 billion and ranks among the most successful direct selling companies worldwide. Even more importantly, this growth has translated into rising incomes for its distribution partners.  “Over the years, we repeatedly took action to further reward our distributors, and we continue to do so,” said Rolf Sorg, PM-International CEO & Founder. “I believe we could be the first direct selling company in history to increase the income of all Team Partners worldwide.” On average, partner incomes have increased by 3,3%, highlighting the resilience and sustainability of its business model.

PM-International operates with a clear philosophy: shared success. As the company grows, so do the opportunities to give back. In 2026, through its charity PM We Care, it will increase the commitment to the partnership with World Vision by supporting an additional 1,400 children, raising the total number of sponsored children to 8,000.

With one billion products sold as a solid foundation and a global market for premium health and wellness solutions continuing to rise, PM-International is already looking ahead.

For entrepreneurs, career changers, and ambitious individuals in the UK, this represents a unique moment. Joining a company that has already proven its stability and global appeal – yet is still in an intense growth phase – is a rare opportunity. PM-International combines a premium product range, a proven compensation plan, and international reach with a clear vision for the future.

One billion products sold is not the finish line. It is a signal of what is possible when quality, trust, and a strong business model come together. And for those looking ahead, the journey to the next billion has already begun.

You can learn more about PM-International via our page in the Direct Selling Association Member Directory, which is available here.

Please do not hesitate to contact PM-International directly by email, via Facebook, or via Instagram.