We will be holding our final seminar of the year on Thursday 20th November at Whittlebury Hall, Whittlebury, Nr Towcester, Northamptonshire, NN12 8QH.

Tickets are £90 plus VAT per person. This includes all refreshments during the day. To make your booking to attend, please email dsaoffice@dsa.org.uk. Registration will be from 9.00am and the meeting will start at 10.00am prompt.

Below is further information on some of the speakers confirmed for the seminar.

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BRIAN MAYNE

The Power of Goal Mapping.

You can’t help but be inspired when you hear Brian Mayne speak and share his personal development journey which  began after a host of setbacks in his life. He joined a direct sales organisation, where he met someone who taught him about the principles of success. Brian applied these principles to his life, and they became a turning point. He discovered the importance of goal setting and describes it as ‘one of the most vital life skills.’ Come and hear Brian share The Goal Mapping which is made up of seven steps that Brian reverse-engineered from his initial inspiration.

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 CHRIS BLUNT, BLUNT SECURITY

Navigating the Perfect Cyber Storm – Plain‑English Cyber Security for Business Leaders

We’re living through an unprecedented run of high‑profile cyber-attacks, just as our reliance on technology – and the rapid adoption of AI – accelerates. Our speaker, Chris Blunt of Blunt Security, has spent over a quarter of a century in the IT & Security world and is widely regarded as one of the UKs leading experts on SME Cyber Security working with organisations all over the world. In this plain‑English session, he’ll bring all of his experience and will demystify what every leader needs to know, linking recent real‑world incidents to the practical steps that protect your organisation and its supply chain. You’ll leave clear on why cyber matters to you and your teams, and exactly what you can do about it.

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DAN DEBNAM, INOVARA AI

AI Without Losing the Human Touch

There’s no doubt, AI is transforming the Direct Selling industry, but too often, companies are chasing the hype without the data, training, or safeguards needed to make it work. In this session, Dan Debnam will explore how to harness AI to improve service and efficiency while keeping people at the centre. Expect practical examples, real-world pitfalls, and a discussion on where AI can add value without eroding the relationships that drive our industry.

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ELÇIN BIRBEN, AQUASOURCE

Roots and Wings – Evolving a Heritage Brand with Heart

How can a 30-year-old brand remain true to its roots while soaring into the future? In this inspiring session, Elçin Birben, Chief Sales and Marketing Officer at AquaSource, shares how the company is balancing legacy and innovation – honouring its DNA in holistic wellbeing and sustainability while evolving to connect with modern consumers and a new generation of Brand Ambassadors.

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JOANNE STEVENS, NUMBER CRUNCHERS

Tax Reform for the Self-Employed.

There are changes to reporting Tax 2026/2027 for self-employed which our Members and their Independent Sellers will need to be aware of. Joanne Stevens, Treasure to the UK Direct Selling Association will provide you with some background on the changes and what you need to do to prepare and give your Independent Sellers plenty of advance warning of the changes which are coming.

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DEPARTMENT FOR WORK & PENSIONS

Details to follow.

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JONATHAN RILEY, KEYSTONE LAW

Legal Updates.

Jonathan Riley will share with you some important legal updates relevant to our industry.

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JOHN STEVENS & BOB PARKER, MERIDIAN MMI 

How to integrate Customer rewards and retention programmes into Direct Selling businesses.

Companies are increasingly leveraging mobile loyalty apps to strengthen customer retention, with personalised rewards and experiences. Bob and John will share their insights into this and the projects they have been involved with.

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MEET YOUR SUPPLIER

Our Supplier Members are a very important resource to our industry. Hear a 5 minute update from 3 of our most recent Supplier Members regarding the services they can offer to you.

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